KONTAN.CO.ID - JAKARTA. PT Mandiri Utama Finance (MUF) is targeting new financing distribution in 2025 of IDR 25 trillion. This figure is an increase of 13.63% from the target in 2024.

"The new financing target in 2024 is IDR 22 trillion," said Head of Corporate Secretary & Legal MUF Elisabeth Lidya Sirait to Kontan, Tuesday (11/10).

To achieve the 2025 target, Elisabeth said MUF will implement a number of strategies. One of them is focusing on strengthening synergy with Bank Mandiri and Bank Syariah Indonesia (BSI), both for the distribution of captive market financing and strengthening funding through a joint financing scheme.

In addition, MUF will also strengthen partnerships with dealers and showrooms, increase integration with the digital ecosystem, and present various product innovations and promo programs, including competitive interest rates and various attractive prizes.

Furthermore, Elisabeth also revealed the challenges and opportunities that have the potential to affect MUF's performance this year. She mentioned MUF's main challenge, namely the fluctuation of economic policies, such as the increase in Value Added Tax (VAT) that was imposed.

Despite the challenges, Elisabeth also said there were significant opportunities that MUF could take advantage of in increasing market penetration through digital innovation. She is also optimistic that MUF can grow positively this year supported by increasingly strong synergies with Bank Mandiri and BSI.

"Plus the growing segment that has bright prospects for the industry, such as electric vehicle financing and sharia," said Elisabeth.